This dye offers a sophisticated platinum sand blond shade
natural-looking ash blond tone
Perfect formula for your hair to create long-lasting styles
Contains organic Rosehip and Oat Peptides
Banish brassy and warm tones
Joico Defy Damage Protective Shield 100ML coolhaircolor This dye offers a sophisticatedJoico Defy Damage Protective Shield 100ml is a damage defense hero that guards against thermal and UV damage, helping to prevent damage and color fade for beautiful, vibrant, healthy looking hair. This protective shield is an instant, daily protection from damaging heat, UV, and environmental exposure. It makes hair 4X more resistant to breakage during heat styling, protects against color fade, and leaves hair soft, shiny, and looking healthy. Used